top of page
Search

Colour Theory- What It Is & Why We Need It

  • Writer: Pia
    Pia
  • Sep 19, 2020
  • 1 min read


Colour theory is both the science and art of using colour. It explains how colours mix, match or contrast with each other. Colours also communicate a message or an emotion.





The colour wheel was designed by Sir Isaac Newton and is the tool designers use to develop colour harmonies and palettes.






With the addition of hue, shade, tint and tone the range of available colours goes into millions.


Intentionally using colour

Colour impacts our thought and feelings- designers are taught how to create a mood with colour palettes.


Red i passionate, blue is calming, yellow is playful etc.

Each colour has a unique message to convey.


Colour theory is used across all creative fields;

Interior designers customize their palettes to express their client's personalities


Fashion designers can convey a fun or serious aesthetic:


Food stylists can make meals look appetizing


Wedding planners can describe the couple and their families with the correct use of colour:


Colour psychology in branding


Brands rely heavily on the right use of colour- it subconciously communicates the brand wants to put out.

Often, food brands will use red and yellow as they make us hungry.








Brown means reliability and warmth, green shows fertility and health while purple means mystery.


Colour conveys complex messages in a simple way and the correct use of it can put forth the right representation for your vision.

3 Comments


Angus Cox
Angus Cox
a day ago

This is such a refreshing breakdown of colour theory — it's one of those foundational concepts that feels deceptively simple until you actually try to apply it! What struck me most is how colour isn't just an aesthetic choice; it's a form of communication that influences perception and emotion in ways we often don't consciously notice. Interestingly, this reminds me of how structure matters across disciplines — even when researching something as seemingly unrelated as Law Dissertation Topics, the way you present and frame your work visually can impact how seriously it's received. Colour, contrast, and hierarchy shape the reader's journey before a single word is processed. That's the quiet power of design, and blogs like this are exactly what…

Like

Nancy Smith
Nancy Smith
2 days ago

Exploring the depth of color theory really reminds me of how much goes into mastering a creative craft, which can be tough to balance with a busy schedule. I remember being so deep into a design project that I had to ask a friend to take my online class discussions for a week just so I could stay focused on my art. It’s a great reminder that sometimes we need to delegate the routine tasks to truly excel in the subjects we are passionate about.

Like

I found this post interesting because it explains colour theory in a way that made me see everyday art and design differently and helped me notice colours around me more clearly. Last term when I was juggling deadlines I had to hire expert for sophia courses just to get through a tough unit, and that taught me to slow down and actually learn step by step instead of rushing. It reminds me that basics matter a lot.


Like
bottom of page